Pokemon market data
Pokemon prices with a verdict, not just a number.
Sealed Pokemon and key singles tracked against MSRP, with a dated buy, wait or hold call on every product. Built from the research behind the Holo Returns YouTube channel.
Read the latest report
Latest market report
Episode 7 ยท Oct 9, 2026 Where Is the Pokemon Money Moving? Real Data by Era Since September 2025, Black and White booster boxes are up 184% and Sword and Shield boxes are down 7%. Three signals came first. Here is where they point next.vs MSRP
Every price against retail
Each product shows what it sells for now next to what it cost at the register, so you can see the premium before you pay it.
Dated
A verdict with a date on it
Buy, wait, hold or skip, stamped with the day it was made and changed only when the data changes. The changelog shows every move.
Clean
Sold prices, filtered
Presale listings, wrong-set titles and graded slabs mixed into sealed logs are removed before any number is published.
Holo Returns is the written side of a YouTube channel covering Pokemon sealed product, singles and market news. Read how prices are cleaned and how the site makes money.